Financial Benefits - SK Telecom Performance Assurance

Posted by Scott Sumner on Wednesday, July 22, 2015 with No comments

We've had a lot of reporters and other customers ask us, what financial benefits can be realized by mobile network operators like SK Telecom (see case study here) when they deploy network-wide performance assurance solutions.

Without zooming in specifically on SK Telecom, here are some broader benefits they should expect to realize, as other mobile operators have shared with us over the past couple of years as they build and validate their business cases to deploy a virtualized instrumentation layer in their networks.

Figures noted are industry-average results from Accedian customers deploying this solution, and are not specific to SK Telecom--they are included here for reference only to illustrate the scale and relative size of normally realized financial benefits:

Operational Efficiency

  • 100% faster new network / cell site and small cell provisioning
  • 500% faster network upgrade validation
  • Reduced network diagnostic efforts:
    • 40% reduction in truck-rolls / technician dispatch
    • Significantly less operational effort to diagnose results and localize issues
  • Eliminates manual network configuration, possible human error, and manual, error-prone performance optimization
  • 25% reduction in customer support calls due to performance / experience degradation, due to proactive network optimization that fixes problems before they affect customers
  • 25% reduction in internal performance SLA violations (baseline performance objectives)
  • Do more with existing assets:
    • Higher network utilization efficiency based on dynamic infrastructure optimization and capacity management--20% increase in available backhaul bandwidth
    • Most efficient use of available spectrum
  • Eliminate vendor lock-in: build networks with best possible vendors and mix them as required to deploy the latest technology at the best possible, most competitive cost
  • Reduce the need for handheld test sets and portable analyzers by up to 70%

Revenue Protection, Market Share, and Growth

  • Decrease customer churn/loss due to best possible QoE
  • Attract new customers with clearly differentiated, market leading performance
  • Increase revenue from international roaming
    • partner of choice with best performing network
    • high availability, fastest networks promote the most data / service consumption and related billable pay-per-use revenue
  • Reduce penalties paid to regulatory agencies due to service outages
Of course, every operator is unique, and the extent to which they implement a solution has a significant impact on which of these drivers they will leverage the most. Contact us if you'd like to run a custom ROI evaluation for your network. We've worked with hundreds of operators to help them make their own assessment that reflect their specific operational environment.